Finance
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Problem LalMother Dairy Ka Doodh Pouch: Nayi Packaging, Purani Yaadein
Arre bhai, Mother Dairy ka doodh pouch toh ghar ki jaan hai! Lekin ab toh kuch naya karna pada, samjha na? Landor ke saath milke, unhone packaging ko refresh kiya hai, par purani yaadgaar cheezen toh nahi bhuli! 'Maa Jaisi Care' ka naya logo aur woh degradable pouch bhi! Ab toh doodh kharidne mein bhi maza aayega, samjha kya? Design sirf badalna nahi, purani yaadon ko sambhalna bhi hai, samjha bhai!
few days ago | Jigyasa Aggarwal
Quick rundown
1.Mother Dairy refreshes its packaging with a modern twist.
2.The redesign introduces India's first naturally degradable milk pouch.
3.Balancing heritage with contemporary design is key for Mother Dairy.
4.The 'Note of Care' emerges as a new brand asset.
5.Sustainability is becoming a baseline expectation for FMCG brands.
